How Search Engines Rank Sites

Search engines are the most important tool in any internet user’s arsenal. They help us find what we’re looking for, and they make it easy to discover new things that we didn’t know existed! But how do search engines rank websites? We’ll explore three different ranking factors below: age of website, popularity of domain name, and content quality. With the help of Webworks you can be the number on the first page of internet!

Websites are ranked by your search engine based on their age. The older the website, the higher ranking it has with Google and other authoritative sites. How old does a site need to be? It depends: if you’re talking about a blog post or webpage created in 2009, then that would be considered “old” for rankings purposes — anything less than six months is going to have more difficulty gaining traction PageRank-wise; but most websites (especially ones that offer information) will see an initial boost when they launch, since there’s not yet competition from long-established competitors or web junkies who are always looking for something new.


The popularity of domain name is another factor that plays into how well your search results perform. Make sure that you pick domain name that suits your business and what it does. You might not want to name your law firm “CuteKittensAndPuppies” if you have an exclusive clientele of Fortune 500 CEOs, but a more general domain like “LawyerBusyBodies” would be much better suited for attracting the right audience!

Finally, content quality is important when ranking websites with Google or other search engines. It’s always good to publish fresh and interesting content that people will find valuable enough to share on social media sites such as Facebook or Twitter in order to increase your rankings — there are even some free tools online (like BuzzSumo) which allow you to see how many shares different types of posts get on various platforms.

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